Thinking of Twitch as a Career? Challenges and Opportunities

By William Davis


Jun 10, 2023

Reading time: 3 min

For anyone who wishes to start streaming, Twitch is the best way to go! With billions of visits per month, over 100 million Twitch app downloads from Google Play, and an estimated $2.8 billion in revenue during 2022, it’s easy to see why users are swarming towards Twitch. Such an influx generates news, viewers, money, and content, but it also attracts various obstacles, challenges, and issues, which are all part and parcel of getting yourself familiar with the platform.

The numbers don’t lie, but starting on Twitch can be harsh for any would-be streamer. Nobody got famous and successful overnight, so consistent streaming is key, but there are plenty more factors to consider. 

For example, potential streamers could consider playing gambling games on live stream, but even such a simple idea has caveats. Twitch’s rule regarding such streams excludes unlicensed sites in the U.S. or other jurisdictions that don’t offer consumer protections like limits on deposits, waiting periods, and verification systems that include age. Finding trusted sites from which to stream can be difficult, so it’s a good idea to keep up to date with the best online poker sites and more general casino sites to get you started. Choosing between the top sites means you’ll be privy to big bonuses (which always makes viewers excited), on top of a 24/7 customer service team at your disposal should you need it. 

The second item to consider is the expected revenue of any starting streamer. On average, 20 viewers per stream per month can net you anything from $200 to $400. 100 viewers average from $1000 to $1500, and once you climb to a steady 1,000 average viewers per stream, you can expect even $5,000 of monthly revenue. Finding interesting games from non-GamStop casinos and filling a niche could be the jump-start any streamer needs, so market research is pivotal! Sometimes, it is worth looking at what others are doing and where the biggest crowds gather.

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The famous Kai Cenat recently beat Elden Ring, and his stream made Ring the top Twitch game for the time being. On the other hand, choosing less represented games with no big names could give new streamers breathing room, but then the viewer count can be a problem. An average stream viewer spends nine minutes watching, so that’s a good indicator of how much time you have to win someone over. Streaming games requires a few things to start, namely a good PC, camera, and mic, but expensive investments will be needed along the line as you wish to grow your community and deliver better content.And while we are on the subject of content, consistent content creation is the key to surviving on Twitch. People love something reliable, so creating a regular streaming schedule, with consistent stream times is a good way to start. The challenge here is to keep up the pace you’ve set. Branching out to YouTube and posting your streams there can also drive traffic toward your stream, and connecting it to Twitter can inform your viewers of important news, stream starts, and upcoming events. A good practice for any new streamer is to make it your side job until it grows and becomes profitable.