MrBeast breaks YouTube viewer records across multiple channels

Olivia Richman Published 08/04/2022

Jimmy “MrBeast” Donaldson had an incredible March with record-breaking YouTube viewership. But what drove so many people to his channel?

MrBeast is one of the biggest content creators on YouTube thanks to his innovative videos, known for creating challenges that come with big prizes. This includes his notorious Squid Games recreation, where he built every single challenge from the hit Netflix show.

Even crazier, MrBeast had 456 participants. The final player standing won $456,000. The video garnered controversy with many in the streaming community concerned that the creators had missed the actual point of the show, which centered around the rich exploiting the poor. The video created an uncomfortable dynamic by making “poor” people fight for the cash while MrBeast and other rich content creators watched.

But this controversy did nothing to stop MrBeast’s popularity. The video currently has 238 million views. The Squid Game video came out quite some time ago, back in November 2021. So what has MrBeast getting even more viewership in March 2022?

MrBeast gets 1 billion views in March 2022

MrBeast is no stranger to massive viewership. He has 93 million subscribers on YouTube, and that’s just his main channel. He currently has 10 accounts, each with a massive following.

According to SocialBlade, the YouTuber had a combined 1 billion views in March. His main channel was 275 million of that total. His secondary language channels were another big factor. MrBeast en Espanol had 167 million in March. His Brazilian account had 66 million.

Interestingly, his channel only released one video in March. The video, “Would You Swim With Sharks for $100K,” has over 37.7 million views.

A video on his gaming channel, “1,000 Tanks vs. Titan Enderman,” was another banger. It currently has 16 million views.

It’s safe to say that MrBeast is nowhere done growing. He has said he has more channels in the works, all focused on different languages.

Olivia Richman

About Olivia Richman

Olivia has worked in media ever since graduating from college, with her coverage ranging from traditional newspaper reporting to digital coverage of all things gaming, online betting, and nerd culture. She has traveled around the world pursuing that coverage, from the far coasts of the United States to the busy downtown core of Tokyo, Japan. Olivia’s favorite games include Overwatch and Super Smash Smash Bros, and she has been published at Esports Illustrated, Inven Global, EsportsInsider, Upcomer, and elsewhere.

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