How to get big on Twitch

By William Davis


Apr 6, 2021

Reading time: 2 min

Growing a large following is one of the top goals for any streamer. Whether you’re a new streamer or veteran, you have probably wondered how to get big on Twitch. There are many people who may argue that it’s all down to being in the right place at the right time, and that’s true to some degree. However, there are lots of things you can do to give yourself the best shot of being in that right place.

Finding a niche

With the popularity of Twitch, it’s important that you find your niche. There are more and more new streamers every single day and you really need to set yourself apart from the competition to give yourself a chance to grow.

Unfortunately, just playing games on Twitch will not take you very far unless you’re an elite talent. In this case, you may gain viewers based on those wanting to learn from the best.

The best way to identify your niche is by first identifying your interests. If you can find a way to combine your interests into your stream then you just might have a winning formula.

Building a community

At the core of every successful streamer is a dedicated community of viewers who tune in every day to support their favorite streamer. Building this kind of community takes time and requires consistent streaming. One of the best things you can do to help build a community is engage with your viewers. Check chat often and interact with anyone who pops in to chat.

In addition to engaging with your viewers while streaming, be sure to also interact with them while offline. Having a presence on social media is a great way to keep in touch with your community.

Taking a professional approach

Doing your best to give your stream a high production value is an oft-overlooked aspect of streaming. The reason it is so important is that it tells potential viewers that you care about your stream. If viewers are given the impression that you take your stream seriously then they are much more likely to stick around.

You don’t need to have an absolute, top-end product but you should definitely do some research into what the top talents are doing and what software and hardware it requires. Having a high-quality webcam and a clear microphone will add much-needed professionalism to your stream.

Having good branding for your stream

When it comes to branding your stream you will often hear about Twitch overlays, logos, emotes and badges. These are all streaming graphics that help distinguish you as a streamer. If you spend any time watching the big streamers you will notice that they all have a solid brand image.

These stream graphics usually reflect elements of the streamer’s personality. A big streamer’s brand is a legitimate business and having a strong image is one of the top focuses for every business. Studying what the most popular streamers are doing is a great way to find out exactly what does and doesn’t work.