Win.gg
News
Twitch CEO says AI can assist streamers, not replace them
Twitch CEO says AI can assist streamers, not replace them
Twitch CEO Dan Clancy believes that livestreaming remains more human-focused in the age of artificial intelligence.
Speaking at the Fortune Brainstorm Tech conference in Aspen, he said: “AI is trying to take humans out of the equation, and live is one of the formats that keeps humans at the centre. You connect with people. You can understand them. You can see who they are.”
The comments came during a discussion about the future of online communities and digital engagement.
Clancy argued that livestreaming offers a different kind of engagement from traditional social media feeds, with real-time interaction and shared experiences creating a stronger sense of connection between users.
Clancy added: “Social media has become antisocial. Sitting and swiping doesn’t make you feel connected to other people. If you think of real-world communities — churches, running clubs — it all comes from shared experiences in real time.”
This is a view that Clancy and Whatnot CEO Grant LaFontaine shared at the conference. Both executives said that
real-time engagement between creators and viewers remains central to how their platforms operate
and how users interact with online communities.

Concerns surrounding AI-generated content continue to grow across the technology industry. However, Clancy and LaFontaine said they do not believe AI will replace the human creators who drive activity on their platforms.
LaFontaine described AI as a tool that could help sellers create content and stay connected with audiences when they are not actively streaming. Clancy echoed that view, saying AI could help people “access their creativity” by making content production easier. Both executives also said that
data scraping by AI companies has not emerged as a major challenge for their businesses.
Both platforms continue to attract large audiences, with Twitch estimated to have 35 million daily active users and Whatnot drawing several million daily active users. Whatnot also used its
financial report
to confirm it recorded $8 billion in sales last year, spanning categories such as trading cards, sports cards, women’s fashion and sneakers.
Separately,
Twitch has implemented AI-powered features, including stream summaries designed to help viewers catch up when joining broadcasts late, in another sign that the streaming industry is adopting AI technology when it can improve the user experience. However, those tools were not part of the discussion during Clancy’s appearance.
Images credit: Fortune
Conn Mc Gillion
About Conn Mc Gillion
Conn Mc Gillion is an editor and iGaming content specialist with experience across online casino & sweepstakes platforms. He has worked on US facing gambling and promotional content, focusing on clarity, compliance, and user-focused optimisation. Conn’s editorial approach prioritises transparency, accurate promotional breakdowns, and responsible play guidance.
View full profile
Read Also
Kick
Adin Ross Hits New Kick Viewership Milestone With Brand Risk 16
Khizar Mundia
Brand Risk 16 ended with Yeraldin “Yera” González winning the headline match by unanimous decision, and Adin Ross also reached a new viewership milestone during his massively watched boxing event. Adin Ross’ Brand Risk 16 saw some drama before it went live, as Wendy Ortiz failed to qualify medically for the main event match. This prompted speculation about whether Wendy was scared and backed out, and also rumors about Adin ...
Twitch
Valkyrae is taking a break from streaming – Here’s what we know
Khizar Mundia
100 Thieves co-owner Rachell “Valkyrae” Hofstetter has taken a break from streaming, and it's unclear when she will return, but the reason is emotional, and fans are sending the streamer support. 2026 has been a major year for Valkyrae, as she hosted the LA Red Carpet premiere of Spider-Man: Brand New Day and got to interview someone she has admired for a long time, Zendaya. The streamer has also been ...
Kick
Everything To Know About Kick Events, the Livestreaming Platform’s Hub
Khizar Mundia
Kick is back with another feature, and the newly-announced Kick Events hub could result in a noticeably different experience for both viewers and creators. Kick has been encouraging IRL streamers significantly, having also released a new mobile app earlier this year that can help those creators substantially. The livestreaming platform has also released several other features, including unban requests, daily rewards, and more. The latest to be announced is Kick ...
Movies & TV
Will There Be Any Surprise Characters in Avengers: Doomsday?
Khizar Mundia
It's not surprising that Marvel movies are causing passionate debates online, with fans speculating about which characters will appear in Avengers: Doomsday, which releases on December 16. Tony Stark’s death and the OG Captain America’s retirement marked a major milestone for the MCU, but it looks like the Marvel movies are going the comics route. It's common for variants of popular characters to appear in different universes, as a type ...
Kick
Kick Says Adin Ross Is Getting a Fortnite Skin — but Is It True?
Khizar Mundia
Livestreaming platform Kick made an X post on its official account claiming that an Adin Ross Fortnite skin has been revealed, and this has sparked speculation in the community about whether the Brand Risk creator will really be seen in the Epic Games Battle Royale. Adin Ross is arguably one of the most prominent names in streaming, and many even claim he pioneered modern-day content creation. The streamer is known ...
Kick
Will Jack Doherty Be Back On X Anytime Soon?
Khizar Mundia
Controversial streamer Jack Doherty has been the talk of social media in the last week after announcing that he had signed a contract that prohibits him from posting online. Since then, fans have started speculating about when he will return, and prediction markets have also seen trading about whether Jack Doherty will stay away from social media until the end of his contractual obligation. Jack Doherty is one of the ...
Twitch
iShowSpeed 1v1s Eberechi Eze on EA Sports FC — Here Are the Highlights
Khizar Mundia
IRL YouTuber Darren “iShowSpeed” Watkins Jr. has become known for his entertaining games of EA Sports FC, pitting himself against professional footballers, and this time it was the turn of Arsenal and England forward Eberechi Eze to compete on a stream. Speed’s love for FIFA and football is known by everyone, and the YouTuber may only love one thing more than playing the game: watching Cristiano Ronaldo play. The IRL ...