win.gg
Win.gg Kick Rapper Soulja Boy joins and signs with Kick, here’s what we know

Rapper Soulja Boy joins and signs with Kick, here’s what we know

Khizar Mundia
Khizar Mundia Published 19/01/2026
Google Preferred Source
Soulja Boy Kick

American rapper DeAndre “Soulja Boy” Cortez Way has officially signed with and joined livestreaming platform Kick, and here’s what his joining means for both the musician and the popular platform.

Soulja Boy is a Grammy-nominated rapper who first rose to fame in the 2000s with his hit song Crank That. The rapper is famous for being an early adopter of social media platforms to promote himself and his music.

His intuition for using the platforms helped his brand presence significantly, and Soulja Boy is now venturing into the livestreaming industry in an official capacity as he has announced that he’s signed with Kick.

Soulja Boy reportedly signs an exclusive deal with Kick

The specifics of Soulja Boy’s Kick streaming deal remain unconfirmed, but multiple reports suggest that the rapper will exclusively be using the livestreaming platform for his content moving forward.

This isn’t Soulja Boy’s first attempt at livestreaming, as the rapper had previously joined Twitch in 2023. He used the Amazon-backed platform for his music and also shared gaming content, but ultimately stopped streaming. Soulja Boy announced during a Kick stream after signing that he would be focusing anew on content creation.

When he was asked whether he would stream on Twitch, but he quickly stated he’s now a Kick partner.

Soulja Boy Kick

Image credit: Soulja Boy

Fans were quick to clip Soulja Boy’s announcement, and social media became abuzz with news of the rapper pivoting to livestreaming. An alleged Kick contract was also shared in a since-deleted tweet. This surprised many fans because Kick has gone on the record to state that it wouldn’t give such deals to streamers any longer, as CEO Eddie Craven has stated that streamers must instead earn their payout.

The shared Kick contract hasn’t been independently verified, but multiple sources have reported that Soulja Boy will be streaming exclusively on the platform as part of his new deal.

Kick is known for its generous revenue share split, and that is a reason why many content creators choose the platform over competitors. Soulja Boy may have also signed with Kick for this exact reason, after seeing the massive revenue streamers such as Adin Ross can bring in.

This is also beneficial for Kick, as the platform is trying to diversify and has signed high-profile content creators, including recent addition Timothy “TimTheTatman” John Betar. Soulja Boy may not be the first rapper to join Kick, as Drake is already on the platform and is known to occasionally stream there, but another big name in the hip-hop world joining up could give Kick another significant push towards its future growth track.

Stake.us
4.65 / 5.00
Welcome Bonus – 25 SC and 25K GC signup bonus Welcome Bonus 2026
Play now Stake.us Review
T&Cs apply, 18+

Feature image credit: Soulja Boy

Khizar Mundia Khizar Mundia
About Khizar Mundia

Khizar Mundia has been playing video games for as long as he can recall. Things have come a long way since the many days he spent playing the original NES, though. He now covers a variety of competitive games and esports, as well as the world of streaming, ranging from Twitch to Kick. If it’s of interest to gamers, it’s of interest to Khizar.

View full profile
Read Also
Kick’s Eddie Craven Addresses Ongoing KPP Complaints and Viewbotting Kick
Kick’s Eddie Craven Addresses Ongoing KPP Complaints and Viewbotting Khizar Mundia Several Kick streamers have taken to social media to publicly air their grievances about their KPP apparently being reduced. Kick director Ethan Wright recently responded to the complaints, and now Eddie Craven has also discussed the issue for creators. Stake-backed livestreaming platform Kick has made its place in the industry, in large part because of its higher revenue potential. While there have been one-off incidents where Kick has been criticized ...
FaZe Banks Thinks N3on’s AI Clone Could Be Worth $100M — How AI Is Changing Streaming Kick
FaZe Banks Thinks N3on’s AI Clone Could Be Worth $100M — How AI Is Changing Streaming Khizar Mundia Rangesh “N3on” Mutama may have received widespread backlash following his decision to use an AI model for certain content, but FaZe boss Richard “Banks” Bengtson has compared the streamer to legendary TikToker Khaby Lame. N3on was recently in the limelight after viewers noticed that a GTA 6 streamer NPC resembles him. The Kick streamer wasted no time in recreating the GTA 6 Netflix Extended Look in an IRL livestream, and ...
GTA Livestreaming Viewership Trends: How Kick Overtook Twitch GTA
GTA Livestreaming Viewership Trends: How Kick Overtook Twitch Khizar Mundia GTA 6 is just around the corner, and there is no doubt that many of the top creators will be streaming the game. The main competition is expected to be between Kick and Twitch, but it looks like the Stake-backed platform is already leading in the GTA viewership trend. NoPixel is one of the leading GTA RP servers in the world, and it recently went live in a closed beta. ...
N3on Claims To Be the World’s First AI Streamer Kick
N3on Claims To Be the World’s First AI Streamer Khizar Mundia Controversial content creator Rangesh “N3on” Mutama is facing backlash after announcing that he plans to use AI in his streams going forward, claiming to be the world’s first AI streamer. N3on is no stranger to controversy, but fans thought he was evolving beyond his dramatic reputation with some recent high profile events. In recent weeks he was apparently seen as a GTA character, livestreamed with Hollywood star Mark Wahlberg, and ...
Kick Users Report Ads Appearing on Non-Monetized Channels; Ethan Wright Responds Kick
Kick Users Report Ads Appearing on Non-Monetized Channels; Ethan Wright Responds Khizar Mundia Kick recently rolled out ads, but it appears the livestreaming platform is having issues with adverts when a stream crashes. Kick Director Ethan Wright has responded to the issue, acknowledging it and also shedding light on why it happened. Eddie Craven, known for founding both Stake and Kick, went on the record stating that ads were inevitable for the livestreaming platform, but promised they’d be unobtrusive for viewers. Ads went ...
Kick Creators Allege KPP Cuts, Ethan Wright Responds Kick
Kick Creators Allege KPP Cuts, Ethan Wright Responds Khizar Mundia Several Kick creators have taken to social media to claim that their KPP payments have been slashed, and Kick Director Ethan Wright has responded amid growing speculation about what is driving the cuts. Livestreaming platform Kick’s biggest factor that contributed substantially to attracting creators was its lucrative 95-5 revenue split. Kick then introduced KPP, where partners would be paid hourly based on their streams, which made the platform even more ...
Here’s a Rundown of the Major New Features and Improvements on Kick in August 2026 Kick
Here’s a Rundown of the Major New Features and Improvements on Kick in August 2026 Khizar Mundia Kick Director Ethan Wright has shared several new features that were introduced on the platform in August, also revealing that the team will continue to “push out great updates after great updates”. Livestreaming platform Kick is serious about introducing new features and making changes to improve the experience for both streamers and viewers. The Kick GO Live mobile app may be the standout addition the livestreaming platform has made in ...