Oddin.gg Makes Its Move Beyond Esports With the Launch of Oddin Casino

Ben Boland Published 10/08/2026

Oddin.gg has announced the launch of Oddin Casino, a new business division that is focused on the next generation of technology-led casino entertainment and is set for release later in 2026. This announcement marks the company’s first venture beyond esports betting, with casino being seen as a major part the long-term strategy for the company.

Oddin Casino’s first product will be a digital live dealer. This dealer is being built on proprietary models, specifically for real-time character performance and player interaction. The team behind the development has previously worked on various projects, including Meta, Google DeepMind, HeyGen, and Samsung. In a press release, Oddin.gg stated that the developers have “spent more than a year” developing the technology, with more than 2 million GPU-hours of training under their belts.

Oddin.gg also states the dealer is being developed “at the model level”. Oddin is opting for this method rather than assembling the dealer from a conventional game engine, while also using a variety of third-party AI services. The company states this approach will give them even greater control over how the character moves, speaks, looks, and responds to players in real time. Oddin.gg says the technology used for this digital dealer could be adapted for different brands, audiences, languages, and markets.

“Casino operators do not lack games. What even the biggest brands often lack is content that feels truly their own,” said Marek Suchar, co-founder and managing director of Oddin.gg. Suchar says the company aims to give operators more creative freedom when it comes to dedicated tables, enabling them to create content that feels unique to their respective brands.

Oddin Casino’s hope is that the technological freedom will create entirely new formats and experiences.

Live dealer games have become one of the most prominent product categories in online casino, while audience habits continue to evolve. Meanwhile, social media platforms, digital creators, and streaming services are increasingly shaping how their respective audiences are consuming digital products. This means iGaming companies are not only competing against other casino products, but with a wider range of online entertainment.

Suchar also stated the casino market needs to adapt to consumer habits as opposed to offering more of the same experiences. He said audiences have notably changed, with content becoming more personal and interactive. According to Suchar, Oddin Casino aims to develop products around modern consumer habits, with technology playing a pivotal role in creating more personalised and interactive experiences.

Oddin.gg has spent the past decade creating products for live, high-volume betting environments, specialising in the esports space. Their ecosystem combines real-time data with risk management, 24/7 betting content, and front-end technology. Oddin Casino claims they will apply their experience to casino through a dedicated product and commercial strategy.

Further information on Oddin Casino is expected ahead of their public launch later this year, with this an intriguing entry into the live dealer market. The news follows the esports operator’s approval in two more US territories in what has been a proactive 2026 to date.

Featured image credit: Oddin.gg

Ben Boland

About Ben Boland

Ben is the Lead Editor at Win.gg, bringing a decade of iGaming industry experience having worked for both the operator and affiliation sides. With a formal journalism background, he is responsible for ensuring that every piece of content that we publish is relevant, accurate and well-written. In his own time, he enjoys playing video games and especially enjoys Rockstar titles, considering Red Dead Redemption 2 the finest title ever made. He has also spent a lot of time playing GTA V over the years and is fascinated by how streaming is changing the landscape of the industry.

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