TSM and Logitech continue esports sponsorship agreement
Team SoloMid and Logitech have come to terms on a three-year extension of their long-running partnership. Financial terms of the agreement weren’t disclosed.
If previous perks of the sponsorship are anything to go by, TSM’s financial benefits will come in the form of free Logitech gear for players, travel and lodgings, and likely a hefty sum of cash to play around with. In turn, Logitech gets to tie its name to one of the top esports organizations in the world through 2022.
For Logitech, the brand awareness alone likely pays for itself, but the company also enjoys a very particular benefit in that they’re able to pick the brains of pro players to improve their products.
Logitech has long been the highlight among a list of other prominent sponsors buoying the team. Lenovo, Dr. Pepper, Twitch, and Gillette are just a few of the names offering support for the world-class collection of pros.
TSM has been a stalwart competitor in many competitive scenes since founder and owner Andy “Reginald” Dinh erected the team in 2009. The player-turned-coach enjoyed early success in League of Legends, with the height of the team’s success coming in 2015 when it won its first international championship at the Intel Extreme Masters event in Kotawice, Poland.
Since then, TSM has worked to diversify its roster of talent across multiple games. The company has competitive rosters for popular battle royale titles Fortnite, PlayerUnknown’s Battlegrounds, and even Rocket League. Most recently, it acquired Excelerate Gaming’s Rainbow Six Siege squad in time for Season 10 of the game’s Pro League play.
Alongside competitive teams, TSM invests heavily in highly skilled and entertaining streaming personalities to elevate the brand. Names like Ali “Myth” Kabbani, Octavian “Kripparian” Morosan, and Jake “chocoTaco” Throop regularly pull thousands of viewers in with their streams.
Despite its steady history, Team SoloMid’s estimated overall earnings of $3 million is still outclassed by the likes of Team Liquid, Cloud9, and Fnatic. Regardless, TSM manages to remain one of the most recognizable and valuable brands in all of esports.
M Alzamora
About M Alzamora
There are few things that writer M Alzamora loves more in life than Pokemon. And there are even fewer things that she loves more than her favorite Pokemon, Eevee. But M’s appreciation for gaming isn’t just limited to Nintendo’s famous pocket monsters. She’s interested in every type of game across every genre of gaming, and she has the credentials to prove it. M’s work has also been seen on Working Classicists and gaming sites.
View full profile
Read Also
Esports Betting
These Are Our Betting Tips for the League Championship Series Week 4
Ben Boland
The 2026 LCS Summer Split is in full swing, with the eight North American squads all vying for a chance to represent the region at this year's World Championship. With Worlds being on home soil, there is more than just a ticket to Worlds at stake. Each series in the regular season carries weight, as the standings will determine their seeding and potentially their fate in the playoffs. Week four ...
League of Legends
Caps To Be Announced As Third Inductee in the LoL Hall of Legends
Hannan Mundia
After Faker and Uzi were inducted into the Hall of Legends in 2024 and 2025 respectively, the European League of Legends player Caps will be the next to get the same treatment. League of Legends has been a cornerstone in the professional gaming scene for over a decade. In that time, a handful of players have managed to leave their mark for all future fans and fellow players to learn ...
Esports Betting
MLBB is the most-watched game from the EWC, and it’s hard to see another game beating it
Michael Hassall
The Esports World Cup 2026 has officially passed its midway point and viewership figures for the tournament have surpassed many expectations so far, as per Esports Charts. The viewership tracking site revealed new statistics for the event on Aug. 6, showcasing just how many games had set new records in viewership, including one name leading the way in views: Mobile Legends: Bang Bang. MLBB leads the viewership charts with the ...
League of Legends
LCK 2026 Rounds 3–4 Preview, Schedule, Predictions, and More
Hannan Mundia
2026 LCK Rounds 3-4 are slated to start soon, and this preview highlights the schedule, our expert predictions, and everything else you need to know before watching. The LCK has been upside down recently. Teams that were considered absolute powerhouses are seemingly falling off, while previous underdogs have been causing upset after upset. 2026 LCK Rounds 3-4 are starting soon, and the big question here is which team will reign ...
League of Legends
LEC 2026 Summer split preview, schedule, predictions, and more
Hannan Mundia
The 2026 LEC Summer split will be the deciding split to determine which teams can make it to the World Championship, and this preview aims to highlight everything you need to know about it. It isn’t a stretch to say that the LCK and LCP are the only two competitive League of Legends regions actually pulling their weight currently. The LEC did show potential at the start of the year, ...
League of Legends
How is League of Legends Classic different from the modern version?
Hannan Mundia
League Classic brings the classic League of Legends gameplay and design from when the game first came out, but how is it different from the modern version? The modern League of Legends mode is arguably in its best state in terms of popularity, with a study even reporting that playing LoL can improve brain function. Over a decade of gameplay and multiple marketing tactics by Riot Games have bumped up ...
League of Legends
Best Champions for every role in League of Legends Classic mode
Hannan Mundia
League Classic sees the return of League of Legends Season 3, but which champions were deemed the best during that time? League of Legends has gone through a lot of changes since it first came out. While the map and item-related changes naturally impacted the game's state, so did the many champion nerfs, buffs, and reworks. Multiple champions played completely differently in Season 3 than they do now. Since League ...
