Gen.G brings merch to United States by partnering with Meta Threads
Korean esports organization Generation Gaming, better known as Gen.G, has partnered up with Meta Threads as their apparel provider for the North American market.
Meta Threads will produce and distribute Gen.G branded apparel starting with the Gen.G 2019 Pro Jersey. They join a long list of other organizations working with the merch manufacturer including Team Liquid, Immortals, and NRG Esports.
Gen.G chief operating officer Arnold Hur said the organization is excited to expand their United States’ gear offering together with Meta Threads. “They are a great partner for us and will help us continue to build and reach out to a unique fan base around the world. We’ve got a lot of exciting plans ahead for all our fans,” he stated.
This partnership is exclusive to the North American market and does not include South Korea or China, where Gen.G also operates. The organization fields competitive players from both ends of the Pacific, with a long list of talent from both South Korea and the United States. Working with Meta Threads helps to service their North American fans.
The deal with Meta Threads follows Gen.G’s decision to open new headquarters in Los Angeles. The facility will serve as office space for Gen.G’s US-based employees and content creators, as well as a training facility for its Fortnite, Call of Duty, and Apex Legends teams.
Gen.G is also the parent company of Overwatch League’s Seoul Dynasty. It has acquired eleven teams in different esports titles with Korean squads in League of Legends, PlayerUnknown’s BattleGrounds, and Overwatch alongside American teams in Fortnite, Apex Legends, and Call of Duty.
The organization has enjoyed solid success over the years, winning the 2017 League of Legends World Championship, 2018 PUBG Global Invitational, and 2017 and 2018 Heroes of the Storm Global Championships.
Read Also
Esports Betting
League of Legends Classic will be back in 2026, here’s what we know
Wasif Ahmed
Riot has announced that League Classic will come out in Season 3 of 2026, as a game mode. League Classic is “old League of Legends”, the ability to play the game on a specific patch from over a decade ago. How much information do we have? What is League Classic, when will League Classic release, and what patch will it be for? Ever wanted to rediscover the old version of ...
League of Legends
Karmine Corp vs Team Liquid: Best betting odds and picks for MSI 2026
Hannan Mundia
While both Karmine Corp and Team Liquid lost one series each, both teams will have another chance to continue in the 2026 MSI play-in stage to potentially qualify for the bracket stage. Both participating teams got swept by T1 in this MSI stage, bringing them to the third round. Team Liquid’s performance against Deep Cross Gaming was impressive, but does that really mean that it has what it takes to ...
Esports Betting
T1 exposes Karmine Corp with 3-0 win at League of Legends MSI 2026
Wasif Ahmed
T1 just beat Karmine Corp 3-0 in the play-in stage of the 2026 Mid-Season Invitational. More importantly, T1 turned KC’s strengths into weaknesses. The bot lane and teamfight prowess that shone in the LEC were no match this time. The match started with Karmine Corp picking a disrespectful draft, blind picking three immobile squishies. Right off the bat, a botched invade put their jungle and bot lane at a disadvantage. ...
League of Legends
KeSPA Cup returns in July 2026 exclusively on Disney+
Hannan Mundia
The KeSPA Cup is slated to return sooner than most expected, though its date and exclusive Disney+ partnership raises some questions. The KeSPA Cup is an annual tournament organized directly by the Korea e-Sports Association. While it doesn’t get nearly as much attention as Riot-organized leagues and events, LCK powerhouses still participate in it. 2025’s KeSPA Cup is still fairly fresh since it took place in December. This year’s tournament ...
Esports Betting
Best betting odds and picks for T1 vs Karmine Corp at MSI 2026
Hannan Mundia
This year’s MSI is still ongoing, and the next match in the play-in stage is slated to pit T1 against the LEC’s Karmine Corp. Both participating teams absolutely destroyed their respective opponents in this stage’s first round. With two 3-0 scores, both Karmine Corp and T1 have established themselves as powerhouses. However, the level of opposition was clearly different, and that fact may show its face in this match. Tournament: ...
Esports Betting
T1 vs Team Liquid: Best betting odds and picks for MSI 2026
Hannan Mundia
The League of Legends Mid-Season Invitational (MSI) 2026 will kick off with T1 facing off against Team Liquid, but will the match really be as one-sided as the betting odds make it out to be? While some didn’t think that the reigning world champions, T1 would make it to this year’s MSI, the team proved many wrong once again. It barely made it to the play-in stage, where Team Liquid ...
Esports Betting
Karmine Corp vs Deep Cross Gaming: Best betting odds and picks for MSI 2026
Wasif Ahmed
Karmine Corp goes up against Deep Cross Gaming on the first day of MSI 2026. Obviously, KC is the favorite by a long shot. Does DCG actually stand a chance, though? Can they repeat the achievements of CTBC Flying Oyster who took down KC at First Stand 2025? Tournament: Mid-Season Invitational 2026 Stage: Play-in Game: League of Legends Format: Best-of-five Betting tips: As the second seed from a lower region, ...
