Marta J. September 23, 2019
Amazon Prime now offers in-game content for PUBG Mobile players.
According to TechCrunch, this includes a Prime-exclusive set of Infiltrator skins, including mask, jacket, pants, and shoes. There is also the new Blood Oath skin for the KAR98K and a Black Magma parachute.
Worth noting is that these skins are available to Amazon Prime users, not just Twitch Prime users. This initiative is separate from Twitch Prime, which has long offered in-game rewards to subscribers. These PUBG Mobile skins can still be obtained through Twitch Prime, but this seemingly marks the beginning of an expansion to Amazon’s efforts to use gaming content to entice people to subscribe to their services.
Ethan Evans, vice president of Twitch Prime, discussed the news.
“Now, no matter what platform you play on, whether console, PC, or mobile, there are Prime game benefits for you,” Evans said in a statement. “In the coming months, we’ll roll out benefits for some of the most popular mobile games across many favorite genres.
The report states that this is just the start of a significant push from Amazon to offer video game content to users. Amazon is currently working on similar partnerships with EA Games, Wargaming Mobile, and Netmarble. It is unclear what sorts of rewards will be offered and what specific titles will be included.
Amazon suggested to TechCrunch that these Amazon Prime rewards will primarily be for mobile games. It is unclear if Amazon Prime will also begin offering the primarily console and PC gaming-based rewards of Twitch Prime, or if Twitch Prime will continue having its own separate offering.
Twitch Prime has offered gamers a number of different rewards over the years. While these have primarily been smaller things like loot boxes and cosmetic items, there have been larger offerings such as a year of Nintendo Switch Online.