2020 LCS broadcasts to be offered as in-flight entertainment
LCS fans can watch matches in their home theater, on their phones, and soon they’ll be able to watch while soaring through the sky.
Riot Games has announced a partnership with in-flight entertainment company Panasonic Avionics. This agreement will have Panasonic offer plane passengers the opportunity to access LCS and Academy games in a near-live format.
“Coming soon, aircraft equipped with Panasonic’s in-flight entertainment systems will have access to LCS and Academy games as part of their expanding premium content offering,” Riot Games said.
Chief Technology Officer of Panasonic Avionics David Bartlett is enthusiastic about the partnership. Bartlett says that airlines that carry this entertainment option will be able to stand out amongst competitors and will garner more revenue due to the increasing popularity of esports.
“Esports brings significant value to an airline by enhancing the passenger experience with engaging content that has garnered one of entertainment’s fastest-growing audiences,” Bartlett said.
The deal between Panasonic and Riot Games is one in a growing collection.
Several big partnerships were announced prior to the kickoff of the 2019 League of Legends World Championship. These partners include energy drink company Red Bull, smartphone provider OPPO, and financial services company Mastercard. Additionally, Mastercard is funding a documentary series revolving around the League of Legends community titled “Together Start Something Priceless.”
The partnership between Riot Games and Panasonic Avionics is the first of its kind. It represents the growth of not only League of Legends but esports as an industry. More and more sponsors are viewing esports as a viable business partner and less as a trend. The 2018 League of Legends World Championship grand finals had more than 100 million unique viewers during its broadcast. This year’s finals airs on November 10.
Riot Games hasn’t announced which airlines will feature this new service but encouraged fans to stay tuned for more information.
Read Also
Esports Betting
Gen.G vs HLE: Best betting odds and picks for LCK 2026 grand final
Hannan Mundia
The 2026 LCK grand final will see HLE challenge Gen.G to determine which team walks away with the first-place prize, giving the winning team a much-needed confidence boost before the World Championship. After every top professional Korean League of Legends team has poured sweat and time, this year’s LCK split is finally about to conclude. The grand final match will be between the powerhouse team Gen.G and the challenging Hanwha ...
Esports Betting
Here Are My Predictions For The Hanwha Life Esports vs T1 LCK Lower Final
Ben Boland
LCK fans are in for a treat as Hanwha Life Esports and T1 both battle for a ticket to the grand final, where Gen.G awaits. The last time these two met, they tore the house down. I expect more of the same this time in the lower final. Here are the best bets to make on HLE vs T1 in the LCK 2026 Summer Playoffs Lower Final at GG.BET, one ...
League of Legends
Riot Games eyes Polymarket and Kalshi for esports sponsorships
Michael Hassall
Riot Games, the creator of League of Legends and VALORANT is reportedly exploring the protentional of sponsorship deals with prediction market operators including Polymarket and Kalshi, as per reports emerging late last night (Sep. 10). First reported by Cecilia D’Anastasio of Bloomberg, Riot has started conversations with the two top prediction market operators, Kalshi and Polymarket, with a view to one or both of them becoming sponsors within Riot Games’ ...
Esports Betting
HLE vs T1: Best Betting Odds and Picks for LCK 2026 Playoffs
Hannan Mundia
HLE and T1 will duke it out in the 2026 LCK Playoffs lower bracket final, but which team has a better chance of facing Gen.G in the grand final? This year’s LCK season has been filled with ups and downs. In particular, the top three teams have constantly struggled against each other, but Gen.G managed to get ahead of the fray in the end. Now, HLE and T1 will face ...
Esports Betting
Bet Tips and Predictions For Team Vitality vs MKOI LEC Summer Playoffs
Ben Boland
The LEC playoffs are well underway, and we have Team Vitality taking on MKOI in a do-or-die series. Lose here, and your chances of qualifying for Worlds 2026 go up in smoke. With Vitality getting dismantled by G2 Esports in their opening series, it begs the question whether it was just the G2 playoffs magic, or Vitality are not the team we thought they were. Let’s take a look at ...
Esports Betting
LCS Playoffs Round 1 Best Bets: Will C9 Falter?
Ben Boland
The LCS Summer regular season has finally come to a close and six teams will now do battle over the next few weeks with the hope of representing their region at the 2026 League of Legends World Championship. The first round of playoffs is expected to set the tone for what is to be an exciting conclusion to the return of the LCS. Cloud9 and Shopify do battle once again, ...
Esports Betting
The Best LCS Summer Split Week 7 Odds: Upsets On The Horizon?
Ben Boland
The LoL betting world is in for a treat this weekend as the LCS Summer Split regular season enters its final week. Everything is to play for, from the battle for first place to who starts life in the upper bracket. Esports betting sites are unsurprisingly covering the games extensively, and here my tips to bet on for each LCS match this weekend. This is a series that could go ...
