League of Legends
League of Legends is among the most popular widely-played video games in the world. It has been a consistent trendsetter in the gaming industry, whether as a model for other free-to-play titles looking to monetize their players or as a guiding light for how professional esports can be both successful and sustainable.
It hasn’t always been so though. League of Legends was released in 2009 as an uncertain new project, a game with large aspirations but little proven. In the years since, it has developed into the dominant title that it is today, and one of the biggest games on the planet.
League of Legends drives success of MOBA genre
League of Legends stands out in part because it may arguably be the very first original game released to truly fit into what we now understand to be the increasingly popular MOBA genre. Multiplayer Online Battle Arenas are a very particular type of game genre that carry out competition between two opposing teams of players on a map. These games test a mix of competition, tactics, and quick reactions, a potent combination that has proven equal parts popular and durable over the years.
While League of Legends was certainly among the first full releases to focus on the genre and its new ideas, it wasn’t actually the origin point for any of it. That distinction belongs to Blizzard release WarCraft 3, and more specifically a modified game mode titled Defense of the Ancients.
WarCraft 3 was a real-time strategy game that featured prominent hero units who could gain in power as they accrued experience points to level up their abilities, and gold to purchase powerful items. Defense of the Ancients was a user-made game mode which emphasized these heroes by giving each player control over one such character and teaming them up against an opposing squad of players. It was a dynamite success, inspiring myriad clones and, eventually, an entire genre of games.
But while League of Legends wasn’t the first to bring about these concepts, it was certainly effective in executing on them. Early developers at publisher Riot Games had a clear idea of what they wanted to accomplish with the creation of League of Legends, and it would be hard to argue against their success given the runaway popularity achieved by their iteration on the MOBA formula.
LoL incorporates esports sustainably
Just as impressive as the long-term success of League of Legends as a game is the continued success of the title’s esports scene. While esports has known multiple peaks and valleys over the years, Riot Games has consistently managed to maintain the prominence of LoL esports. This has been accomplished through an emphasis on regular regional play and sustainability.
Most esports and competitive games at the time used a circuits system, scattering major tournaments for the best teams across the year. Instead, Riot divided the world into separate playing regions. Each region has its own competitive league in which the best professional teams play weekly. The best teams in each league are then brought together for an annual World Championship event at the end of the competitive year. This allowed for domestic fan followings to develop across such regions as Korea, China, Europe, and North and South America. Fans would closely follow the teams in their region, and from that familiarity would feel invested in cheering them on when they clashed with teams from other regions at the game’s biggest international event.
This basic blueprint has continued to prove successful for Riot Games over the years, though it has expanded and been modified with time. In response to the success of the World Championship, Riot introduced a second international tournament in 2015, the prestigious Mid-Season Invitational. In 2025, First Stand was added to bring LoL esports to three international events per year. Once again the scene was enhanced and this indirectly expanded the opportunities for League of Legends esports betting. In the meantime, the regional leagues have spread out to include more regions and lower levels, solidifying their identity.
The basic formula remains the same, however. Encourage fan support on a domestic level, and then carry that support and interest over to the global stage. It’s a formula that continues to power League of Legends esports, and looks set to enable it for many years yet to come.
At Win.gg, our coverage of LoL esports spans from the broader competitive updates and their impact on the scene to in-depth high-profile match previews with team analysis, head-to-head analysis, LoL betting odds sense-makers and predictions. All of these based on the insights of our experienced esports journalists.