Kick
Kick
Most followed Kick Streamers in 2026
Hannan Mundia
Kick has quickly become one of the leading streaming platforms alongside Twitch, racking up hundreds of millions of watch hours every month. This means that is a considerable achievement to be one of the most followed Kick streamers in 2026. It wasn’t always this rosy, though, and there were many doubters when Kick first launched. With the failure of Rumble and the overwhelming success of Twitch, many assumed that Kick …
GTA
These are the streamers we’re most keen to see play GTA 6
Hannan Mundia
GTA 6 is easily the most anticipated game of the year, if not the decade. The hype has only grown with the release of more in-game screenshots recently and Rockstar also opened pre-orders and confirmed the cover art. Its looming presence also affects the industry more generally, with no developer wanting to release its game close to the November 19 release date. Fan theories and story predictions have been plentiful, …
News
MrBeast’s thumbnail creator reveals the strategy behind viral YouTube videos
Khizar Mundia
Jimmy “MrBeast” Donaldson’s YouTube videos get millions of views, and he is one of the most successful streaming personalities of all-time. But what is the secret sauce behind his viral videos? Well now the YouTuber’s thumbnail creator has revealed how the thumbnails are meticulously designed to attract viewers. MrBeast is one of the most recognizable YouTubers, but as well as his creative and unique video topics, a big part of …
Casino Streamers
Exclusive interview: M2thak says creators are under more pressure than ever before
Hannan Mundia
The popular Kick streamer M2thak has had a busy 2026 so far, but he sat down with WIN.gg again for another exclusive chat, revealing that creators are under more pressure than ever when producing content. The content creation scene is ever-changing. New creators are constantly pouring into the industry, and what worked as little as a year ago may be completely irrelevant today. Some creators have managed to endure and reinvent …
Kick
Is Adin Ross really retiring from streaming?
Khizar Mundia
Despite being just 25-years-old, Adin Ross is one of the most recognizable and successful streamers in the world. His recent comments have suggested that he may have reached the peak of the industry and is ready to retire already. During a stream, creator Nick “Lacy” Fosco asked Adin Ross about retiring from streaming, and the Kick streamer’s reply has led to lots of speculation. Rumors about Adin Ross retiring from …
Twitch
Nikita Bier targets MrBeast over X post
Khizar Mundia
X’s Head of Product, Nikita Bier, is known to not mince his words, and he has now called out Jimmy “MrBeast” Donaldson for allegedly engaging in financial baiting on X. Nikita Bier came into the spotlight in the streaming space when he took a dig at Darren “iShowSpeed” Watkins Jr., enraging the streamer’s fans. Since then, Bier has been promoting the use of livestreaming on X but has managed to …
Casino Streamers
Perfect World Cup bet sees Trainwreckstv get a $5.5 million payday
Hannan Mundia
The popular online gambling streamer Trainwreckstv made an extremely unlikely World Cup bet that happened to come through, earning him over $5.5 million in the process. The ongoing 2026 World Cup has been the only thing the internet has been talking about. Whether people are rooting for their favorite teams to win or betting on their personal predictions, social media has been ablaze with content owning to the fact that …
Twitch
Twitch bans Kaceytron as fans call for tougher action over dangerous on-stream behavior
Khizar Mundia
Kacey “Kaceytron” Caviness has been part of her fair share of controversies over the years, with feuds and legal cases marking her time on Twitch. The American streamer’s latest stunt has seemingly led to a ban on the streaming platform. This is nothing new to Kaceytron, and the streamer’s various infractions have led to her channel being suspended five times. However, some viewers feel that she has crossed a line …
X launches Live Studio in bid to rival Twitch and Kick
Khizar Mundia
News
Social media giant X has been pushing for content streamers to start livestreaming on the platform, and Head of Product Nikita Bier has announced the launch of Live Studio. X isn’t particularly known for its livestreaming capabilities, and the platform is typically used by clippers to make memorable moments go viral. However, X Head of Product Nikita Bier has been encouraging creators to multistream their content on the platform for …
Why Mexico returned SteveWillDoIt’s Rolex gifts: The controversy explained
Khizar Mundia
Kick
Stephen “SteveWillDoIt” Rocco Deleonardis celebrated a recent win by gifting the Mexican national football team Rolex watches, but the gesture quickly became controversial, leading to the team returning the gifts. Interest in predicting the outcomes of major sporting events surges whenever tournaments are underway. FIFA has even partnered with ADI Predictstreet, marking the World Cup’s official entry into prediction markets. American YouTuber SteveWillDoIt reportedly staked $2 million on Mexico advancing …
What is the streamer Yassuo’s net worth and income in 2026?
Khizar Mundia
Casino Streamers
As formerly one of the best League of Legends content creators, Yassuo’s net worth is a topic of great debate among fans and here we will do our best to give an accurate estimate for how much the American is worth. Mohammad “Yassuo” Abdalrhman was a prominent League streamer who has since shifted to gambling content but has maintained a loyal fan following. There was speculation that he may be …
What Kick Daily Rewards are and how they work
Khizar Mundia
Kick
Livestreaming platform Kick has introduced a new feature called Daily Rewards that lets viewers earn rewards simply by watching their favorite streamers. Kick recently surpassed 100 million users in just three years, marking a major milestone for the platform. The company has already outlined plans to further improve the user experience, with co-founders Eddie Craven and Bijan Tehrani discussing initiatives ranging from reducing gambling-related content to enhancing the Kick app. …
Kick advisor Andrew Santamaria announces Green Glove Group
Khizar Mundia
Kick
Andrew Santamaria announced in a post on X that he has been appointed an advisor to Kick CEO Eddie Craven, where he will oversee the livestreaming platform’s North American expansion. He also revealed the launch of the Green Glove Group. Santamaria is a prominent Kick associate who has frequently appeared on streams alongside the platform’s co-founder, Eddie Craven. He has also become an unofficial spokesperson for the platform, regularly addressing …
Kick reports continued growth as monetization efforts expand
Khizar Mundia
Kick
Livestreaming platform Kick is expanding its monetization efforts while continuing to report rapid growth, with executives revealing new figures on the platform’s user base and workforce. Kick initially launched as a livestreaming platform positioning itself as a rival to Twitch. The platform provided users with an ad-free experience and gave streamers a 95/5 revenue split. These factors helped Kick establish itself as a leading platform for top casino streamers, but …
Riot Games announces Kick partnership for LoL, Valorant, and TFT esports broadcasts
Khizar Mundia
Kick
League of Legends and Valorant developer and publisher Riot Games has announced a massive partnership with live streaming platform Kick. This partnership will bring official broadcasts and co-streaming support to more viewers. Kick isn’t new to the esports scene, and the platform has been pushing for official recognition for some time. The live streaming platform has hosted and supported many esports community broadcasts, notably for Counter-Strike and Valorant. Kick has …
How to Create a Kick Channel and Reach 10 Concurrent Viewers
Khizar Mundia
Kick
The streaming space is attracting many new creators, and this guide explains how aspiring streamers can create a Kick channel and work toward reaching 10 concurrent viewers. Many viewers assume that content creation is an easy job, but building a successful streaming career requires considerable time and effort. Creating a channel may be the easiest part of the journey, but there are many other variables involved in growing an audience. …
The top streamers to follow during the 2026 World Cup
Khizar Mundia
Twitch
With the 2026 FIFA World Cup underway, fans have more ways than ever to follow the action beyond traditional broadcasts. Many creators are producing tournament-themed content, but these are the top streamers worth watching throughout the competition. The tournament is being held across the United States, Canada and Mexico and many streamers are supporting their favorite teams and broadcasting unique content centered on the tournament. Crypto casino Stake even organized …
Stake hosts football game at 10,000 feet to showcase World Cup promos
Khizar Mundia
Kick
Crypto casino Stake took the excitement of the FIFA World Cup 2026 to a whole new level by broadcasting a football game in the air, promoting the platform’s extensive range of current promos. Stake is known for its over-the-top marketing tactics, which it typically broadcasts on Kick to promote the many campaigns it runs. The most recent marketing stunt featured players playing football in the air, which was a nifty …
How to fast-track your Kick Partner Program application if you stream on another platform
Khizar Mundia
Kick
Livestreaming platform Kick is making it easier for creators to join the KPP by fast-tracking applications for streamers who are already partners on other platforms or who meet equivalent eligibility requirements elsewhere. Kick KPP is widely regarded by creators as one of the best partner programs in the industry. Several top streamers have either switched to Kick or started multistreaming to take advantage of the potentially massive monetary gains. Similar …
Kick streamer Clavicular announces Looksmaxxing masterclass
Khizar Mundia
Kick
Looksmaxxing has grown into a popular if not controversial online trend in recent years, and Braden “Clavicular” Peters is one of the most prominent streamers associated with it. The creator is now hosting a masterclass to share his approach to self-improvement and appearance enhancement for a price. Clavicular began his journey by posting self-improvement and health tips on his YouTube channel, but he gained wider attention after he started creating …
Since its initial announcement in 2022, Kick has quickly becoming one of the biggest streaming platforms on the planet. Its notoriety is a product a variety of successes and controversies attached to the platform, and through it all, one thing has been firmly established: Kick is here to stay in the streaming space, and other platforms will have to continue contending with it as a result.
When was Kick launched?
Kick was originally brought about in October 2022, though the streaming platform didn’t go live as its users recognize today until December 2022, a short time later. The streaming platform immediately made a splash as a prominent alternative to popular competitors of the day, most especially Amazon-owned streaming platform Twitch.
Kick was only the latest platform to make such an effort. YouTube Gaming had launched as an arm of the popular video hosting website YouTube in 2015 with similar intentions. One year later, technology giant Microsoft launched its own streaming platform, Mixer, as an entry into the growing competition.
Both YouTube Gaming and Mixer made waves in the livestreaming space by signing content creators to exclusivity contracts worth big money, intended to carve chunks of audience away from Twitch. But YouTube Gaming folded in 2019, and Mixer followed it just one year later. Twitch was again left relatively unchallenged.
That changed when Kick was announced in 2022. Funded by gambling giant
Stake, Kick was the next platform in line to challenge Twitch’s dominance in the streaming space. And the new platform had a plan for that competition.
Kick offers better deals to streamers
Seeking to make its own mark in the streaming world, Kick would go on to announce a very generous 95/5 split of
channel subscription revenue
towards streamers. This was a major change relative to the established norm, as Twitch was known for taking significant cuts of any revenue its streamers managed to create. By offering so much better a percentage, Kick instantly made itself an attractive destination for many streamers whether they were new to content creation or established names.
Established names were also central to Kick’s strategy. In 2023, the platform’s first full year of formal operations, Kick signed deals with some of the biggest content creators associated with Twitch. These deals were made with a broad variety of streamers who appealed to different audiences.
Notable names included former Overwatch pro Felix “xQc” Lengyel, world-ranked chess grandmaster Hikaru Nakamura, popular content creator Kaitlyn “Amouranth” Siragusa, Fortnite pro and former 100 Thieves streamer Nick “Nickmercs” Kolcheff, and others.
Kick was able to support itself through these aggressive signings and generous revenue splits in large part because the platform is not required by its owners at Stake to be profitable. Rather, Kick is operated as a loss leader, a project that operates at a deficit but is relied on for its community outreach and overall marketing potential.
Looser moderation draws some streamers, users to Kick
Kick has also established a reputation for having looser moderation than that of rival platform Twitch. While Twitch has often gotten into hot water for its inconsistent moderation policies regarding its streamers, Kick sought to lower the moderation barrier and allow content creators more freedom to express themselves.
This led to the migration of some popular streamers who had fallen out of favor with Twitch, including Adin Ross and Steven “Destiny” Bonnell.
While this broader freedom has been welcomed by some streamers and their fans, others in the streaming community have criticized Kick for some of the content allowed on the platform. This has led to multiple reevaluations and clarifications on the part of Kick, though it continues to be a more open platform in its moderating policies than does Twitch.
Kick has also separated itself by being welcoming of
gambling and betting streams
so long as the games are played in regions in which they’re legally allowed. The platform has made additional inroads internationally and with non-English -language streams. Some of the platform’s most popular content creators, including Luis “Westcol” Alvarez, stream in Spanish or other languages besides English, and the platform has seen significant growth in Latin America and Middle Eastern regions.
Now multiple years into its operation, Kick has made it clear that the platform is in it for the long haul, and its growing number of streamers and overall users speak to that reality.
