Kick
Twitch
Who Is SukiiMellow and Why Was She Banned From Twitch?
Khizar Mundia
SukiiMellow is known for her collaborations with popular American streamer Kanel Joseph, and she has just been unexpectedly banned from Twitch. Here’s everything we know about SukiiMellow and why the streaming platform banned her. Streamer University 2026 had several talented streamers who participated as students, and the event helped many set records during its duration. SukiiMellow was one such creator, and she is closely associated with popular streamer Kanel Joseph. …
Kick
Ice Poseidon Returns to Japan, IRL Streams Turn Controversial
Khizar Mundia
Kick streamer Paul “Ice Poseidon” Denino is once again in the limelight, and this time it’s due to the controversies he’s embroiled in during his Japan IRL streams. Poseidon is known for two things: his IRL content and the controversies surrounding his outrageous actions. The streamer was previously kicked off a cruise, following several complaints from other guests for various actions. He is in hot water again, as Ice Poseidon’s …
Kick
Kick Has Ads Now — What Does That Mean for Streamers and Viewers?
Ben Boland
Perhaps the biggest news of 2026 so far from Kick is the recent announcement that advertisements have been rolled out on the livestreaming platform. More than any other update, ads is a major update that will fundamentally change the experience for both users and creators alike. But what exactly does it mean for streamers and viewers who have helped shape Kick into one of the biggest streaming platforms on the …
Twitch
Asmongold Banned on Twitch and Reveals Health Scare
Khizar Mundia
Zack “Asmongold” Hoyt has been banned from Twitch on his Zackrawrr channel, and he uploaded a video in response, also revealing that he had been busy dealing with a worrying health scare. Asmongold is infamous for his controversial and blunt takes on serious matters, and the streamer’s political opinions have led to him butting heads with Twitch multiple times. The streamer has recently been banned from Twitch again, and viewers …
Kick
Kick Rolls Out More Updates, Including Chat Ban Appeals
Khizar Mundia
Livestreaming platform Kick has been working on multiple new updates and improving its mobile app recently, with the latest changes including chat ban appeals. Kick has historically been creator-focused, but the platform is seemingly shifting to a more revenue-focused approach, as it has introduced ads and also stopped giving creators high-money deals. However, the platform is still developing new features and improving existing ones to provide a better user experience. Some …
Kick
Trainwreckstv Records a $15M Max Win on the Coins of Anubis Slot
Hannan Mundia
The new Coins of Anubis slot has already become a big hit with players, and its latest payout of note saw Trainwreckstv land a $15m max win during a Kick stream. The concept of getting the max win on any online slot is seen as an extremely rare occurrence with a unique series of events required to land for the top payout. However, when it comes to Trainwreckstv, getting max …
Kick
A History of Kick Streaming — How the Platform Became Big
Khizar Mundia
Since its launch in 2022, Kick has enjoyed a meteoric rise to become one of the internet’s leading livestreaming platforms. Owing to its generous creator terms, deals with big-name streamers and willingness to challenge Twitch’s dominance, it has now become one of the industry’s biggest players. Even five years ago, Twitch and YouTube were at the forefront of the streaming industry, and creators picked either platform when they wanted to …
Kick
Our Tips to Having Success With the Kick Partnership Program
Khizar Mundia
The Kick Partnership Program is a potentially lucrative avenue for streamers and a popular way to boost their exposure on the platform. However, Kick co-founder Eddie Craven recently warned that some creators become complacent after earning partner status. According to Craven, some streamers calculate how much they are making and then stop putting in the effort, leading to stale content that causes viewers to lose interest. He argued that simply …
IRL Streaming: What Is It and Why Is It So Popular?
Khizar Mundia
Twitch
IRL streaming has become commonplace on all major streaming platforms, and millions of viewers tune in every day to be a fly on the wall as streamers showcase their life. There are numerous IRL streamers, with some showcasing their everyday life and others producing large-scale content for their viewers, such as Darren “iShowSpeed” Watkins Jr. Regardless of whether you watch Speed broadcasting a World Cup match or a streamer walking …
These Are the Top 10 Most Followed Kick Streamers
Hannan Mundia
Kick
Kick has grown remarkably in recent years, and its array of top streamers makes it unrecognizable from its December 2022 launch. It has become the go-to platform for casino players and fans, but who are the most followed Kick streamers? Kick’s rise to fame has come in large part thanks to the lighter restrictions the platform places on its creators. This gave rise to multiple creators who have made a …
Streamer University 2026 Has Ended: These Were the Event’s Highlights
Khizar Mundia
Twitch
Rumors swirled that Kai Cenat would cut Streamer University 2026 short, but the event ultimately concluded as planned and it was packed full of drama and controversies. Here’s a look back at the biggest moments from the five-day creator camp. Twitch star Kai Cenat’s return to the streaming space after a months-long break was massively successful, with the streamer crossing 1 million concurrent live viewers for the second time in …
Most followed Kick Streamers in 2026
Hannan Mundia
Kick
Kick has quickly become one of the leading streaming platforms alongside Twitch, racking up hundreds of millions of watch hours every month. This means that is a considerable achievement to be one of the most followed Kick streamers in 2026. It wasn’t always this rosy, though, and there were many doubters when Kick first launched. With the failure of Rumble and the overwhelming success of Twitch, many assumed that Kick …
These are the streamers we’re most keen to see play GTA 6
Hannan Mundia
GTA
GTA 6 is easily the most anticipated game of the year, if not the decade. The hype has only grown with the release of more in-game screenshots recently and Rockstar also opened pre-orders and confirmed the cover art. Its looming presence also affects the industry more generally, with no developer wanting to release its game close to the November 19 release date. Fan theories and story predictions have been plentiful, …
MrBeast’s thumbnail creator reveals the strategy behind viral YouTube videos
Khizar Mundia
News
Jimmy “MrBeast” Donaldson’s YouTube videos get millions of views, and he is one of the most successful streaming personalities of all-time. But what is the secret sauce behind his viral videos? Well now the YouTuber’s thumbnail creator has revealed how the thumbnails are meticulously designed to attract viewers. MrBeast is one of the most recognizable YouTubers, but as well as his creative and unique video topics, a big part of …
Exclusive interview: M2thak says creators are under more pressure than ever before
Hannan Mundia
Casino Streamers
The popular Kick streamer M2thak has had a busy 2026 so far, but he sat down with WIN.gg again for another exclusive chat, revealing that creators are under more pressure than ever when producing content. The content creation scene is ever-changing. New creators are constantly pouring into the industry, and what worked as little as a year ago may be completely irrelevant today. Some creators have managed to endure and reinvent …
Trainwreckstv says he has given fans $85M through giveaways as he targets $100M
Khizar Mundia
Kick
Tyler “Trainwreckstv” Niknam is one of the top gambling streamers, known for his huge casino wins and outlandish personality. Now he claims that he is heading toward the $100 million giveaway milestone after giving away $85 million to fans. Trainwreckstv is known for big money and has built up a substantial net worth, as the streamer frequently goes viral for his big wins while streaming on Kick. However, the top casino …
In a packed 2026 for Kick so far, here are the highlights
Khizar Mundia
Kick
Livestreaming platform Kick has had a remarkable start to 2026, seemingly releasing major new features on a monthly basis. These are all designed to improve and enhance the user experience, but it also points towards a conscious strategy change. Kick was initially marketing itself on providing creators with fewer restrictions compared to other platforms and giving viewers a seamless experience. However, the platform is trying to expand, and Kick has …
Adin Ross and Sneako are beefing again — is it legit?
Khizar Mundia
Kick
Adin Ross and Nicolas “Sneako” Kenn De Balintha have been friends for years, but the two streamers are now publicly beefing, and fans are speculating if it is genuine or a drama that has been created for social media clout. Sneako and Adin Ross aren’t new to drama or controversies, and the two are frequently in the limelight for various reasons. The two streamers have maintained a close public friendship …
Is Adin Ross really retiring from streaming?
Khizar Mundia
Kick
Despite being just 25-years-old, Adin Ross is one of the most recognizable and successful streamers in the world. His recent comments have suggested that he may have reached the peak of the industry and is ready to retire already. During a stream, creator Nick “Lacy” Fosco asked Adin Ross about retiring from streaming, and the Kick streamer’s reply has led to lots of speculation. Rumors about Adin Ross retiring from …
Nikita Bier targets MrBeast over X post
Khizar Mundia
Twitch
X’s Head of Product, Nikita Bier, is known to not mince his words, and he has now called out Jimmy “MrBeast” Donaldson for allegedly engaging in financial baiting on X. Nikita Bier came into the spotlight in the streaming space when he took a dig at Darren “iShowSpeed” Watkins Jr., enraging the streamer’s fans. Since then, Bier has been promoting the use of livestreaming on X but has managed to …
Since its initial announcement in 2022, Kick has quickly becoming one of the biggest streaming platforms on the planet. Its notoriety is a product a variety of successes and controversies attached to the platform, and through it all, one thing has been firmly established: Kick is here to stay in the streaming space, and other platforms will have to continue contending with it as a result.
When was Kick launched?
Kick was originally brought about in October 2022, though the streaming platform didn’t go live as its users recognize today until December 2022, a short time later. The streaming platform immediately made a splash as a prominent alternative to popular competitors of the day, most especially Amazon-owned streaming platform Twitch.
Kick was only the latest platform to make such an effort. YouTube Gaming had launched as an arm of the popular video hosting website YouTube in 2015 with similar intentions. One year later, technology giant Microsoft launched its own streaming platform, Mixer, as an entry into the growing competition.
Both YouTube Gaming and Mixer made waves in the livestreaming space by signing content creators to exclusivity contracts worth big money, intended to carve chunks of audience away from Twitch. But YouTube Gaming folded in 2019, and Mixer followed it just one year later. Twitch was again left relatively unchallenged.
That changed when Kick was announced in 2022. Funded by gambling giant
Stake, Kick was the next platform in line to challenge Twitch’s dominance in the streaming space. And the new platform had a plan for that competition.
Kick offers better deals to streamers
Seeking to make its own mark in the streaming world, Kick would go on to announce a very generous 95/5 split of
channel subscription revenue
towards streamers. This was a major change relative to the established norm, as Twitch was known for taking significant cuts of any revenue its streamers managed to create. By offering so much better a percentage, Kick instantly made itself an attractive destination for many streamers whether they were new to content creation or established names.
Established names were also central to Kick’s strategy. In 2023, the platform’s first full year of formal operations, Kick signed deals with some of the biggest content creators associated with Twitch. These deals were made with a broad variety of streamers who appealed to different audiences.
Notable names included former Overwatch pro Felix “xQc” Lengyel, world-ranked chess grandmaster Hikaru Nakamura, popular content creator Kaitlyn “Amouranth” Siragusa, Fortnite pro and former 100 Thieves streamer Nick “Nickmercs” Kolcheff, and others.
Kick was able to support itself through these aggressive signings and generous revenue splits in large part because the platform is not required by its owners at Stake to be profitable. Rather, Kick is operated as a loss leader, a project that operates at a deficit but is relied on for its community outreach and overall marketing potential.
Looser moderation draws some streamers, users to Kick
Kick has also established a reputation for having looser moderation than that of rival platform Twitch. While Twitch has often gotten into hot water for its inconsistent moderation policies regarding its streamers, Kick sought to lower the moderation barrier and allow content creators more freedom to express themselves.
This led to the migration of some popular streamers who had fallen out of favor with Twitch, including Adin Ross and Steven “Destiny” Bonnell.
While this broader freedom has been welcomed by some streamers and their fans, others in the streaming community have criticized Kick for some of the content allowed on the platform. This has led to multiple reevaluations and clarifications on the part of Kick, though it continues to be a more open platform in its moderating policies than does Twitch.
Kick has also separated itself by being welcoming of
gambling and betting streams
so long as the games are played in regions in which they’re legally allowed. The platform has made additional inroads internationally and with non-English -language streams. Some of the platform’s most popular content creators, including Luis “Westcol” Alvarez, stream in Spanish or other languages besides English, and the platform has seen significant growth in Latin America and Middle Eastern regions.
Now multiple years into its operation, Kick has made it clear that the platform is in it for the long haul, and its growing number of streamers and overall users speak to that reality.
