Adding up how much Kai Cenat made in just one month with Mafiathon 3

Khizar Mundia Published 04/10/2025

Mafiathon 3 has proven to be Kai Cenat’s most successful subathon event to date, with the streamer breaking multiple records while earning a significant amount of money along the way.

Kai Cenat’s Maftiathon 3 has become a massive success, with the popular Twitch streamer going above and beyond most fans’ expectations. Multiple celebrities and other influential personalities made appearances, and Kai continued to garner significant viewership and pile up channel subscriptions. Cenat broke three Twitch records during his subathon, with the first being his own previous sub count record. But that still wasn’t enough, and he pushed past the 1 million subs milestone, becoming the first to do manage that feat. Kai then broke Twitch’s viewership record and also became the most-followed streamer on the platform.

4.75 / 5.00

Welcome Bonus – 25 SC and 25K GC signup bonus Welcome Bonus 2026

Play now Stake.us Review

T&Cs apply, 18+

Following his lucrative Mafiathon 3 run, many viewers want to know just how much money the streamer earned during the month. Here’s a breakdown of Kai Cenat’s revenue through subscriptions and ads during the Mafiathon 3.

Kai Cenat makes big money during Mafiathon 3

Twitch streamer Kai Cenat earned millions of dollars during Mafiathon 3, as his subs and ad revenue alone totaled up to an estimated amount well over $15 million.

Kai Cenat set a new record, reaching 1,112,717 active subscribers and becoming the first streamer on the platform to surpass the 1 million subscriber milestone. This record in itself is a worthy accomplishment, but it also helped the streamer rake in millions of dollars.

Image credit: Kai Cenat and Twitch

While Twitch has different tiers of subs and the share the platform takes, based on tier 1 subs and a 75/25 split, Kai Cenat made more than $4.17 million through subs alone. This number is likely on the lower side, and the streamer may have made more because it’s calculated based on tier 1’s $5 rate, which would increase his revenue from subscribers even further.

Cenat apparently made even more from ads thanks to his record-breaking viewership. The streamer averaged 130,099 live viewers during Mafiathon 3, while streaming for 696 hours. Fellow streamer Din “Agent” Muktar previously revealed that streamers make $15,000 for every 1,000 concurrent viewers and 100 streaming hours.

Based on this information, Kai Cenat made approximately $13.58 million from ads in the month of September 2025. The two calculated figures total to a staggering $17,753,025 just from Kai’s subs and ad revenue. Taking into account the other elements would likely increase Kai Cenat’s total Mafiathon 3 earnings even beyond this astronomical figure, a life-changing amount of money raked in from just one single month of streaming. And given how many followers he now has, expect Kai to continue earning big as he streams more content in the months to come.

Feature image credit: Kai Cenat

Khizar Mundia

About Khizar Mundia

Khizar Mundia has been playing video games for as long as he can recall. Things have come a long way since the many days he spent playing the original NES, though. He now covers a variety of competitive games and esports, as well as the world of streaming, ranging from Twitch to Kick. If it’s of interest to gamers, it’s of interest to Khizar.

View full profile